About Us


We are more than consultants. As seasoned former executives at leading precision medicine organizations, we have met and and addressed the key challenges to making companies like yours more successful businesses. Whether on a fractional executive, project, or team basis, we use proven methodologies for solving the business design, product definition, and strategic communications problems that we developed in our time at deCODE, Pfizer, Illumina, WuXi AppTec, Roche, McKesson, US Oncology, Syapse and more. Feel free to download a copy of the validated and proprietary frameworks that guide our work. We are strategic thought partners for our clients, leveraging our industry experience and relationships to set you up for action and success – on your own or with us as a fractional team until you build your own. Let us know when we can help.


Stu Heilsberg


Strategy, Commercialization, Fundraising, and Design



Kirk Brote


Product Design, Research, and Innovation

Edward Farmer


Strategic Communications, Investor Relations, and Media

Andy Cosgrove


Commercialization, Strategy, and M&A